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Get to know SmarTech!

Scaling small business with enterprise power.

Mission and Values

 

Our Mission

We cut through the noise to give startups, founders, and agencies practical marketing clarity. SmarTech brings the same powerful enterprise tools used by major brands—like AT&T and KPMG—within reach of small businesses, making them transparent, effective, and affordable. Now, small business owners can finally compete with industry leaders.

Our Vision

We challenge the “black box” practices of big tech and large agencies by ensuring small businesses and agencies have the same access, insights, and capabilities as Fortune 500 companies. We are committed to transparency, real accountability, and taking action—never hiding behind empty promises.

Who We Are

At SmarTech, marketing is built for real people—founders, innovators, and agencies driving growth every day. Our culture is about action, not jargon. We share knowledge openly, roll up our sleeves, and deliver systems that work. Collaboration is at our core, because better results come from working together, not working in silos.

We refuse the “just trust us” mentality. Instead, we ask tough questions, call out marketing fluff, and show brands exactly what’s happening behind their data. We believe small businesses deserve the same quality of tools and strategies as the largest companies—without barriers.

Our Values

- Clarity over Complexity: We make digital marketing simple and actionable for founders.

- Transparency Always: No black boxes or hidden tactics. If we can’t explain it, we won’t recommend it.

- Action First: We focus on building, testing, and implementing—putting results ahead of theory.

- Empowerment Through Knowledge:  We teach as we go, so clients and partners gain lasting strength.

- Challenge the System: We question defaults, experiment, and find smarter ways for your business to win.

- Founder-Focused: Every solution is designed with entrepreneurs and small business owners in mind—because growth should be accessible to all.

 

 

SmarTech Company History

2020 – Founded

SmarTech was established to deliver enterprise-level marketing solutions and transparency to startups, founders, and agencies. From day one, our independent approach allowed us to provide unbiased consulting and technology services, supporting agencies, business owners, and enterprise clients.

2023 – TapClicks Onboarding Partner

SmarTech became a preferred onboarding and training partner for TapClicks, working with enterprise clients like Delacon, NewsCorp Australia, Cirrus Aircraft, Carbon 6, and Nucleus Network. We delivered analytics setup, dashboard training, and reporting strategies, making advanced systems clear and actionable for brands and agencies.

2024 – Expanded Consulting and Referral Services

We broadened our services to include Google Ads and Meta consulting, strategy, and agency referrals. As an impartial advisor, SmarTech connected small businesses and founders with the right agency partners, while also providing managed services to agencies needing support on complex platforms.

2025 – TapClicks Partnership in Australia and New Zealand

SmarTech became the exclusive managed service partner for TapClicks across Australia and New Zealand, offering reselling, onboarding, and support for TapClicks solutions in the region. This positioned SmarTech as a trusted link between enterprise marketing tools and the broader small business and agency landscape.

September 2025 – Launch of SmarTrend Content Engine

SmarTech launched the SmarTrend Content Engine—an AI-powered thought leadership and trend amplification service. SmarTrend monitors over 500,000 news sources to spot industry trends, then uses AI-guided interviews with experts to create blogs, LinkedIn articles, social content, and press releases in your brand’s voice. Integrated with ManyChat, SmarTrend turns social engagement into automated lead generation, helping you transform thought leadership into real business growth.